History
3+ Years of Operating History
Our approach is anchored on established businesses. We are not an early stage investor or venture capital firm. We are investing our own capital and require a track record of enduring operations.
Marlton Capital Partners
Our Criteria for Partners
We do not take a “one size fits all” approach to our investment strategy. We work with each company to create an individualised structure that best meets the needs of that business and the objectives of its stakeholders. We have a few prerequisites.
The Owner
Vision, Passion, Resilience & Ambition
We are as much investing in you as we are your business. Our plan is to work along side you so your dedication and will to succeed will be critical in bringing us onboard.
The Business
Purpose & Potential
A clear differentiation or opportunity to differentiate the business from the competitive set. What is the competitive advantage? How will it win?
Marlton Capital Partners
Key Questions
Is the business, or can the business be an “Enduring business”?
Does the business sit within a space that places it to be a “high growth potential business”?
Is the target business active in a “Niche” segment with little or a poor-quality competitive set?
Enduring
Businesses that have the capability to sustain and thrive over the long term.
Growth Potential
Potential to experience sustainable revenue and share expansion.
Niche
Businesses that focus on catering to a specific, specialized segment of the overall market.